I like to squeeze every last drop out of a given day for lots of work and lots of fun. Unfortunately, that usually means not a lot of time in between work, errands and events for lengthy prep and maintenance. For a busy week, I need my hair to be as low-maintenance as possible, while still manageable and easy to style from day to night.
Enter the three-point punch of TRESemmé 7 Day Keratin Smooth. The new trio of products acts together as a non-damaging smoothing system that lasts through washes. What does that mean? The revolutionary Thermal Technology is activated by the heat of your flat iron, and helps lock out frizz for up to seven whole days. TRESemmé invited me to try their line during a week packed with places to be. Follow me for a typical week in the life of Fresh Jess!
My hair did indeed feel super smooth after washing with the shampoo and conditioner. A little bit of the 7 Day Heat Activated Treatment serum and some flat ironing, and my sleek shoulder-length bob was ready to go.
I started using the TRESemmé 7-Day Keratin Smooth over the weekend, which is when I usually get some quality Zumba, brunch and coffee date time in with some of my favorite people. This weekend was no different; my boyfriend and I spent a rainy Sunday cozied up at one of Seattle's most incredible cafe/bookstores, Ada's.
It wouldn't be a week in my life without a post-doggy daycare selfie with my bulldog. Spike's always trying to steal a kiss from mom! In this, he's actually trying to get a good sniff of my hair, which was smelling divine even after a couple of days out from washing. Still very little maintenance - just a short flat iron session with the 7 Day Heat Activated Treatment serum to freshen up.
Freelance life means I spend a ton of time in Seattle's various coffee shops. One of my favorites to hold meetings, plow through emails or get a furious writing session in is Storyville Coffee. Their friendliness and hot chocolate is unparalleled!
I spend a fair amount of time in my car or in an Uber during the week, jetting between meetings and events. Used my flat iron on this particular sunny day to play up my bangs a bit!
Last night, I attended the Sosh app's Seattle launch party. It was a Campfire Social theme with a private acoustic session by Seattle's own Allen Stone. I decked out in some plaid, leather and a camo jacket to celebrate the night with friends new and old. My hair got a little fresher too, with some 7 Day Heat Activated Treatment serum plus curling and flat iron action for a fuller 'do.
TRESemmé is a salon-quality line of care & styling products that achieves the right balance between salon style and savvy spending in 2014. TRESemmé will INSPIRE SSS’s with beautiful hair and GUIDE them with stylist how-to’s using our cutting edge products on how to achieve the latest styles…from the CATWALK, the RED CARPET, HOLLYWOOD, and the STREETS of the most stylish cities… making their daily transformations easy, with amazing results every time.
Disclosure: Compensation was provided by Tresemmé via Glam Media. The opinions expressed herein are those of the author and are not indicative of the opinions or positions of Tresemmé.