It's been a long while since I've done an Aces interview, but when you get the chance to interview Ivanka Trump, you can't pass it up! I had just that opportunity this week and spent a few minutes with Ivanka before her appearance at the downtown Seattle Nordstrom flagship store. As with all of my Aces interviews, I asked more lifestyle-based questions rather than focus too much on the business reason of her trip (promoting her very stylish Ivanka Trump shoe collection that's now available at Nordstrom, which is affordable without sacrificing the chic!)
Ivanka is one of many badass ladies whom I admire, not just for her business acumen and her commitment to working hard, but for her awareness and willingness to grow her personal brand. I wrote about her book The Trump Card several years ago (and have read it a few more times since), but the overarching message is still the same. Ivanka could have easily just settled into the family business and built the family name; instead, she's branched out into her own lines of business through apparel and accessories and penned her own book about her approach to personal branding and business (among many other accomplishments.) More than anything, she's fully embraced who she is - entrepreneur, millenial, wife, mother, sister, daughter - and put herself out there as the leading example of what it means to be a modern woman. She's so poised and polished in person and I loved chatting with her.
You've really embraced the use of social media in your day-to-day life. What attracts you to using it?
The ability to be myself without filters (no pun intended!) imposed by me or anyone else. Interviews are often edited by a third-party. Social media's real; it's authentic. It's fun to show different parts in the life of a multi-dimensional working woman. I think past generations that might not have been the case, but my millenial peers and I, we embrace it; we want to share our full lives. I want to show that it's okay to kick ass in the office and then go on a date with your husband!
Speaking of 'multi-dimensional working woman', how do you stay healthy with a demanding schedule?
Five years ago, I didn't care. Now I've got two children and I'm busier than I've ever been, and so I'm a lot more cognizant of what I'm putting in my body. I need to be. While I'm still not the best at it - I indulge; I love savory things, pasta etc. - I'm more cognizant of giving myself the fuel I need.
It's all about prioritizing yourself. I have tremendous responsibilities I didn't have when I was younger; to my business, to being a mother, to being a wife. You have to prioritize yourself among those responsibilities as well. It helps me excel in all of those roles.
How do you like to work out?
I love being outdoors. Skiing, tennis. It's much harder for me to exercise at night rather than the morning. I'm not one to get excited about getting up early to go to the gym, but I do it. It's nice to just relax and have a glass of wine with my husband in the evenings.
Have you read any good books lately?
I just finished a fiction book called The Invisible Bridge which was excellent. I tend to read a lot of non-fiction. I recently read The Happiness Advantage which is a great book on empowerment and taking control of designing your life. I'm a big fan of books on building and architecting the life you want to live. I've recently started meditating, so I'm reading books on that as well.
Thanks so much for your time, Ivanka!